For nearly five decades, Deputy Executive Director Bill Thornton has been a constant presence at the Georgia Municipal Association (GMA), contributing steady leadership, institutional knowledge, and an unwavering commitment to Georgia’s cities. As he enters retirement, GMA reflects on a career defined not only by longevity, but by service, mentorship, and a lasting impact on local government statewide.
“Spending my entire career here at GMA has been one of the greatest honors and blessings of my life,” Thornton said. “I can’t imagine working for another organization whose mission could have brought more meaning and fulfillment.”
A Journey Defined by Purpose
Thornton’s passion for local government was rooted in its ability to make a direct difference in people’s lives.
“Local officials really can make a big difference in the quality of life of their community,” he said. “They’re the closest to the people.”
That belief led Thornton to GMA in March 1977, when he walked into the association’s offices as a Georgia State University student seeking a required internship in urban government administration.
“Little did I know I’d still be here 48 years later,” he said.
After his internship, Thornton was hired full-time as an administrative assistant. Over the years, his responsibilities grew alongside the organization, culminating in his role as GMA’s first deputy executive director, where he provided strategic guidance, continuity, and trusted counsel to city officials, executive leadership, and staff.
A Career Marked by Achievement
Thornton’s career reflects a steady progression of leadership roles. He served as director of research and information beginning in 1983, joined the governmental relations team in 1988, became director of communications and education services in 1997, and was named deputy executive director in 2000 — a role he held for 25 years.
Among his many accomplishments, Thornton’s commitment to training and leadership development stands out as one of his most tangible legacies. His focus on strengthening Georgia’s municipal leaders helped create opportunities that continue to benefit cities today.
One such initiative is the Georgia Mayors Leadership Academy, developed in partnership with the University of Georgia’s Carl Vinson Institute of Government (CVIOG). The program began when Royston Mayor Keith Turman approached Thornton about the need for targeted training for new mayors.
Thornton listened, took action, and helped turn the idea into reality. Turman, a member of the academy’s inaugural class in 2023, said the experience was transformative.
“For the people who went through this academy, it was absolutely amazing, because we got a chance to see firsthand experience as mayor, but also realize that we weren’t the only ones,” he said. Turman credits Thornton as instrumental to his own long career in public service.
Guiding Through Change
During Thornton’s 48 years with GMA, local government underwent significant change — from technological advancements to evolving legislative and community needs. Throughout it all, Thornton remained a steady presence, helping guide the association through growth and modernization.
He worked alongside all six of GMA’s executive directors: Elmer George, Jim Burgess, Jim Calvin, Jim Higdon, Lamar Norton, and current CEO and Executive Director Larry Hanson.
“Each had a major impact on my life both personally and professionally,” Thornton said. “They modeled integrity, vision, and courage.”
Former Executive Director Lamar Norton described Thornton as an anchor for the organization.
“Bill shows up and works every day. I used to love pulling in the parking lot to see if Bill was here,” said Norton. “I could never beat him here. And, it was always comforting because Bill’s here, he’s got it, and, we’re going to be okay today.”
Hanson echoed those sentiments, calling Thornton a selfless, caring leader.
“I admire Bill not only for the consummate professional he is, but also for the caring and compassionate person he has always been,” he remarked. “I know I am a better person because of Bill and the time we’ve shared working side by side.”
Leadership Rooted in People
While his accomplishments are many, Thornton consistently emphasizes that the greatest reward of his career has been the people—colleagues, city officials, and public servants across Georgia. Known for his mentorship and collaborative leadership style, he fostered a culture of respect, professionalism, and shared purpose.
GMA Past President and Perry Mayor Randall Walker recalled Thornton as an invaluable partner.
“Bill was always three steps ahead and had the answers before I had the question,” Walker said.
A Lasting Legacy
Reflecting on his career, Thornton points to purpose rather than position. “We’re playing a role in improving the quality of life of communities. We’re affecting people, and I’ve always tried to keep that in mind.”
To honor Thornton’s many contributions to the organization, GMA employees created the Bill Thornton Legacy Fund through its nonprofit GeorgiaForward. This fund will support literacy programs throughout the state, which has long been a passion of Thornton. Additionally, GMA’s primary conference room has been dedicated to him, renamed the William J. Thornton Conference Room. Also, as a final recognition, Thornton received commendations from Governor Brian Kemp, Lieutenant Governor Burt Jones, Speaker of the House Jon Burns, and Congressman Brian Jack during a celebration of his retirement – a testament to the lasting positive impact he has made to countless Georgia cities throughout the years.
As Georgia’s cities continue to move forward, Thornton’s influence will endure through the leaders he mentored, the programs he helped build, and the communities strengthened by his service. GMA extends its deepest gratitude to Bill Thornton for a lifetime dedicated to Georgia’s cities: shaping the past, strengthening the present, and helping prepare for the future.
